"This was actually Caio’s first fashion project. With only a minimal pre-brief for part of GUESS’ summer collection, he pitched a concept entirely from scratch, and to his surprise, GUESS gave him complete creative freedom, from the story all the way down to shooting it on 16mm.
Halfway through production, a storm forced the team to completely switch their shooting days. What felt like a disaster ended up giving them the perfect opening: pouring rain in Milan, before escaping into the sun around Lake Como. For once, the rain was exactly what they needed." Jan G. Roelfs, director